The situation
Memphis Medium runs a mix of retainer clients and one-off project work, and didn't have a clean way to see which type of work — and which clients — were actually the most profitable.
What we did
We introduced client and project-level reporting, cleaned up invoicing and payment tracking across both retainer and project work, and moved to monthly management accounts.
The result
[DRAFT — confirm real figures] Clear visibility on which clients and work types actually drive profitability, informing where to focus new business efforts.
“[DRAFT] We finally know which clients are worth chasing more of.”
— Memphis Medium